Tourism Entrepreneurs — Melodi Botha Et Al

R35,00

Condition : Good.
Juta, 2006, Large-format Paperback – Educational – 142pp. ISBN 9780702171697. Annotations.

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Book Condition: Good
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Description

Tourism Entrepreneurs is a practical guide designed for business management students and aspiring entrepreneurs who want to explore opportunities within the dynamic tourism industry. This educational resource outlines a clear process for understanding the unique nature of tourism enterprises and offers step-by-step support for developing and launching a successful tourism-related venture.

Covering essential topics such as market analysis, risk assessment, financing strategies, and financial planning, Tourism Entrepreneurs helps readers move from conceptual ideas to a fully drafted business plan. The book includes case studies, practical examples, and ten straightforward rules for launching a small business in tourism — making it ideal for those looking to gain real-world insights and practical tools for success.

A must-read for students, start-up founders, and anyone interested in the tourism sector, this book delivers solid, actionable advice in an accessible and educational format.

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