Dream Big – Cristiane Correa

Description

Dream Big by Cristiane Correa is an insightful and meticulously researched business biography that chronicles the extraordinary rise of three of Brazil’s most influential entrepreneurs — Jorge Paulo Lemann, Marcel Telles, and Beto Sicupira. This nonfiction title, blending biography and business strategy, traces their journey from the founding of Banco Garantia in the early 1970s to their involvement in global corporate giants such as Anheuser-Busch InBev, Burger King, and Heinz.

At the heart of Dream Big lies the revolutionary “Garantia model,” a business philosophy inspired by the likes of Goldman Sachs and Walmart, which focused on extreme meritocracy, ownership culture, and relentless cost control. Correa offers readers an unprecedented look behind the scenes at how Lemann and his partners disrupted industries, built billion-dollar enterprises, and transformed corporate management in Brazil and beyond. Through candid interviews and rich detail, the book unpacks not just their triumphs but also the bold, sometimes controversial decisions that led to them.

Ideal for entrepreneurs, business leaders, and anyone intrigued by the minds behind some of the world’s largest brands, Dream Big is both a fascinating success story and a masterclass in ambitious business thinking.